Mammoth
BlackOut Weekend
March
2 - 4, 2012
SPONSORSHIP
& PARTNERSHIP OPPORTUNITES

Creating
Rewarding Opportunities
BlackNLA.com is the leading source of
entertainment and lifestyle information
for urban professionals in the Greater
Los Angeles Metro Area. With its extensive
access to and proven influence of the
highly lucrative urban market, BlackNLA
can assist you in the development and
implementation of relevant programs that
activate brand strategies, build brand
image and drive increased sales. Through
BlackNLA you can reach a profitable target
audience with a brand they recognize,
respect and rely on for current lifestyle
and entertainment advice and options.
BlackNLA will put your products into the
hands of these consumers, creating an
established platform upon which to effectively
build strong recognition of and loyalty
for your brand.
KEY DEMOGRAPHIC FACTS
- BlackNLA:
32,000+ Members
- 100,000+
Monthly views
- 1.4
Million Hits per month
- Gender:
60% Female and 40% Male
- Employment:
68% office employees and 32% self-employed
- Income:
58% - $65,000+ per year & 85% - $40,000+
per year
- Age:
72% 21-40 years old
- Location:
90% Live in Southern California
- Education:
63% earned 4-year college degree or higher
- Ownership:
49% Own their home
- Ethnicity:
85% African American 5% Latino 5% Caucasian
- Avid
Buyers: Members are eager to try products
or services that will help them maintain
or improve their lifestyle
- Influential:
70% have referred a friend to BlackNLA.com
for resource or event information
BlackNLA
Produced Event:
Movie
Screenings (1 to 3 monthly) |
After
Work Mixers (8 to 12 annually) |
Mammoth Ski Weekend
| Annual Beach Party
Holiday Toy Drive
| Business & Finance
Seminars
| Anniversary Party |
Vegas Getaway Weekend |
Holiday Themed Parties
Partnership
Benefits:
BlackNLA will work with your company's marketing
strategy to develop a plan combining all
the resources available through BlackNLA
that will reach your specific objectives
and provide the necessary interaction to
reach your marketing goals.
- Increased
brand awareness for your company and a
demonstration of your support for activities
and programs targeting African American
businesses and professional growth.
- Increase
consumer traffic and sales
- Opportunity
to introduce new products and services

5TH ANNUAL MAMMOTH BLACKOUT WEEKEND
Mammoth BlackOut Event Demographics
- BlackNLA.com
26,000+ Members, 1.4 Million Hits
per month
- Gender
- 60% Female and 40% Male
- Average
Age - 82% 25-40 years old
- Location
- 89% Live in CA, additional States include;
CT, GA, IL, MA, MD, MS, NV, & TX
- Educated
- 63% earned 4-year college degree or
higher
- Ethnic
Ratio 85% African American
- Participation
Level 60% Experienced skier/boarder,
20% Beginners, 20% Non-Skier/Boarder
- Frequency
- 65% Repeat Traveler with BlackNLA
BRANDING
OPPORTUNITIES INCLUDE but are not limited
to:
- 5
Event Title Opportunities
- Logo
on website with live link
- Tag
on Radio ads
- Logo
on e-blasts
- Logo
on marketing material
- Product
sampling at event
- Logo
on event signage
- Distribution
of promotional items
- Pre-Event
BlackOut Mixer
- Post-Even
BlackOUt Party
SPONSORSHIP
OPPORTUNITIES
Black Diamond Level
- Logo
on all promotional materials (emails,
flyers, website, etc.)
- E-blast
campaign to over 325,000 potential attendees
- Exclusive
Title event during weekend "Mardi
Gras BlackOut presented by
"
- Logo
on step and repeat
- Sponsorship
of pre-event mixer
- Sponsorship
of post-event party
- Banner
placement on BlackNLA.com website
- 2
seats on deluxe motor coaches
- Lodging
for 2 during BlackOut Weekend
- Signage
displayed at all weekend events
- Product
placement at event
- Promotional
flyers in Registration Packet
Blue
Circle Level
- Logo
on all promotional materials (emails,
flyers, website, etc.)
- Logo
on step and repeat
- Sponsorship
of post-event mixer
- Product
placement at event
- Promotional
flyers in Registration Packet
Green
Square Level
- Logo
on all promotional materials (emails,
flyers, website, etc.)
- Promotional
flyers in Registration Packet
Packages
can be customized to meet your specific
needs.
CONTACT
US
8391 Beverly Road, Suite #433
Los Angeles, CA 90048
(P) 323.954.8988
Previous
Travel Events
- Caribbean
Escape 2005 - Westin St. John
- Barbados
Getaway 2007 - Turtle Beach
- Mammoth
BlackOut 2008
- Encore
Getaway - Vegas 2008 - The Ritz Carlton
Lake Las Vegas
- Mammoth
BlackOut 2009
- Encore
Getaway - Vegas 2009 - The Ritz Carlton
Lake Las Vegas
- Mammoth
BlackOut 2010 - Mammoth Inn
- Urban
Getaway Vegas 2010 - The Loews Lake Las
Vegas
|